Sales teams, here’s #5 of 10 Powerful Questions you should be asking.
Other than talking about technology, how can you truly differentiate yourself in the eyes of your prospect?
We love our technology don’t we.
When was the last time you were presenting to a customer or prospect and got so excited about your solution, that you spent more time talking than asking questions?
And if you brought along a subject matter expert, the problem just got worse.
While we’re convinced the stories we tell about our technology are unique, our prospects expect to hear these stories and rarely take them seriously.
So how can we truly differentiate ourselves… Hint, it’s not our technology!
Watch the Video. It’s only 2 minutes long.
I post all the video questions here, and on my YouTube channel, right after they’re posted on LinkedIn.
Enjoy video # 5